Lavazza enters the world of Specialty Coffees with 1895 and decided to create a factory dedicated to this new product. Factory 1895 is an avant-garde coffee roaster house, but it is also much more: it is a space dedicated to a new and immersive way of creating, telling and enjoying coffee.
Client: Lavazza Group
Place: Settimo Torinese (Torino), Italy
Year: 2020
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Factory 1895 offers visitors a unique experience, set within the state-of-the-art factory where Lavazza produces its 1895 specialty coffee.
Factory 1895 – designed by Ralph Appelbaum Associates (RAA) – guides visitors through the multisensory process of coffee creation, from the origins of the 1895 beans sourced from around the world, to the processes that transform the beans into the perfect cup, all the way to the experience of tasting a coffee of the highest quality.
MindTheGap handled project management, cost control, content management, and site management.
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MindTheGap staff
Roberta Minici: project management, content management, site management
Client: Lavazza Group
Place: Settimo Torinese (Torino), Italy
Year: 2020
—
Factory 1895 offers visitors a unique experience, set within the state-of-the-art factory where Lavazza produces its 1895 specialty coffee.
Factory 1895 – designed by Ralph Appelbaum Associates (RAA) – guides visitors through the multisensory process of coffee creation, from the origins of the 1895 beans sourced from around the world, to the processes that transform the beans into the perfect cup, all the way to the experience of tasting a coffee of the highest quality.
MindTheGap handled project management, cost control, content management, and site management.
—
MindTheGap staff
Roberta Minici: project management, content management, site management
Clients: LAVAZZA
MQ: 1200
Budget: +7mln euro